визуальное мышление, образы (сян 象), стиль мышления, языковая картина мира, Philosophy. Psychology. Religion

It is argued that the conventional symbolic function, which is characteristic for phonetic type of writing, contrasts with iconic (in the sense of Charles Pierce) nature of Chinese pictograms and ideograms. Principal problems of cross-culture communication, which are preconditioned by Chinese fundamental non-symbolic paradigm, are identified and analyzed. Methodological background of adequate translation is discussed.