ставропольский край, инновации, инновационный потенциал, развитие, социокультурный подход, научные разработки, инновационная деятельность, stavropol region, innovations, innovative potential, development, socio-cultural approach, scientiic developments, innovative activities, Economics as a science, HB71-74

The potential of innovative development of the Stavropol Territory is considered on the basis of the analysis of the dynamics of innovative enterprises, organizations that carry out scientific activities, the number ofpersonnel of such organizations, as well as the results of a sociological survey of the population. The study of the situation shows that the region has a significant superiority in the process of introducing innovations and scientific developments in comparison with neighboring regions, but its role on the all-Russian scale is extremely insignificant. The high potential and readiness of the population for innovative activity, blocked by existing social and economic conditions and regional traditions of management is determined.