деловая репутация, репутационный риск, риск потери деловой репутации, коммерческий банк, business reputation, reputation risk, risk of loss of business reputation, commercial bank, Economics as a science, HB71-74

Categorical differences of risk of loss of commercial bank's business reputation and reputation risk are considered. The reasons leading to loss of business reputation of the credit organization are studied, their group is performed. Classification of reputation risks of bank by a number of the bases is carried out.