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| Source: | RUDN Journal of Studies in Literature and Journalism, Vol 0, Iss 4, Pp 106-111 (2013) |
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| Publisher Information: | Peoples’ Friendship University of Russia (RUDN University), 2013. |
| Publication Year: | 2013 |
| Subject Terms: |
рекламная война, рекламный замысел, рекламный дискурс, рекламное послание, р
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| Description: |
The article considers the advertising war as a unique phenomenon in the mass communication provides a definition of an advertising war, spec
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| Database: | Directory of Open Access Journals |
